8 in 10 Irish people consider buying a charity gift this Christmas

8 in 10 Irish people consider buying a charity gift this Christmas

More than 8 out of 10 Irish consumers would consider buying an ethical/charity gift as a Christmas present for a friend or family member this Christmas, according to a recent survey by Oxfam Ireland released as part of the launch of Oxfam Unwrapped.

Given the ongoing generosity of our own supporters throughout the years, and indeed the seasons, these survey results come with no surprise to us here at Oxfam Ireland. Christmas being a time of goodwill, it’s a time where thoughts turn to buying gifts for our loved ones. Christmas is also the time we as a nation are known to think about donations to charity and helping people living in poverty. Oxfam Unwrapped offers you the choice of combining the two by giving your loved ones great gifts that keep on giving.

We found that over two-thirds (68%) of Irish people considering buying an ethical/charity gift this Christmas are encouraged to do so because it will help those in need. So whether you’re looking for a stocking filler present for €10/£10 or less (like Chocolate €5/£3, a Share in a Farmyard €7/£5 or a Cooking Stove €10/£8) or are raising money together with your school, group, company or club to buy a large-scale gift (like Water for a School €1,950/£1500), the impact is the same – lives transformed for the better.

Almost 2 in 5 (37%) of Irish people say they would buy an ethical/charity gift this Christmas as they know the person they will give it to would love it, while another third (34%) mentioned that giving an ethical/charity gift as a Christmas present is unique and different.

This year we have lots of gifts guaranteed to generate smiles on the faces of your loved ones!

Pictured outside the Oxfam shop on South King Street, Laoise (7) and Róisín (2) O’Morain from Sandymount in Dublin help Oxfam Ireland ambassador and presenter Lorna Weightman launch Season of Smiles – Oxfam Ireland’s Christmas range. Houdini the pig and Cola the goat were also there highlighting the Unwrapped range of alternative gift cards which allows people to buy goats, pigs, chicks, chocolate and more to support Oxfam’s work worldwide. Photos: Photocall / Oxfam

Our incredible animal gifts are the perfect gift for the animal lovers in your life and are always a hit with kids. This year, animal gifts include Honeybees (€17/£12), A Clutch of Chicks (€19/£15), A Goat (€35/£25), Goat Couple (€70/£50) or Three Little Pigs (€75/£55). By purchasing animal gifts, you will raise money for Oxfam’s Livelihoods fund. This fund supports a wide range of life-changing programmes that help vulnerable communities who depend on healthy animals and farming for their livelihood. 

Whether you want to buy a gift for a friend or family member who is passionate about education or loves to cook, we have you covered! You can buy the gift of a Cooking Stove (€10/£8), Feed 10 Families (€65/£45), support a child’s education with the gift of School Books (€12/£8) or even help to Educate a Girl (€12.50/£9.50). Have a DIY-lover in your life? Buy them the gift of Fixing a Well (€32/£22). Purchasing any of these gifts will raise money for one of Oxfam’s four specific funds – Livelihoods, Saving Lives, Investing in Futures and Water for All. Your gift will go where it’s needed most and begin to make an immediate difference. 

Your gift could help people like Dith Mon and her family in Cambodia (pictured below). In Prei Preal Khor village Oxfam has set up an innovative water station to provide the community with safe drinking water. Using solar-powered pumps the station draws water from nearby wells and pushes it through several sand filters before being bottled up for sale. Before the water station was built Dith Mon, who takes care of her grandchildren, did not have access to clean water and she and her family suffered repeatedly from typhoid. However, now that Dith Moth has been getting water from this station, things have improved. She explains: “The children are rarely sick at the moment though because they are now drinking the clean water.”  

Dith Mon, Prei Preal Khor Village in Cambodia. Photo: Simon Rawles/Oxfam

Buying an Unwrapped gift could help support a child to go to school, particularly girls living in rural poverty. For example, working with local partner organisations Oxfam renovated four girls’ schools in Pakistan – resulting in a 42 percent increase in enrolment—and provided others with trained teachers and new equipment. 

A student at one of the renovated girls’ schools in Pakistan. Photo: Irina Werning/Oxfam 

We’re asking you to consider us again this Christmas, please help us spread millions of smiles around the world by generating funds for people living in poverty. With your help, together we can save lives this holiday season.

For gift card delivery before Christmas, order by Friday December 18th if you’re buying online or by phone (Republic of Ireland: 1850 30 40 55 / Northern Ireland: 0800 0 30 40 55). If you find yourself in need of a last-minute gift, don’t worry - you can buy an Oxfam Unwrapped eCard super quick on our online store.

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